Interbrief.org, LLC - Security & Risk Management Consulting

ATLANTIC CITY - A longtime casino industry veteran in the security and surveilence field decided it was time to create a new business venture. Using his many years of experience with both Wynn Gaming and Trump Entertainment, Rick Santoro turned to 11th Floor Creative Group to define the new brand identity with an advertising campaign and a new website.

The advertising Campaign encompsed Local, Regional and National markets all targeted to specific industries and demographics. The ad below is targeted to the regional market of lawyers and law professionals.

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In addition to the regional component targeting Law Professionals, 11th Floor and Interbrief created a national campaign targeting gaming professionals. The below ad is anexample of this campaign element.


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